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The 4 Types of Goals & Why You Need Each of Them

The 4 Types of Goals & Why You Need Each of Them

Not all goals are created equal. There are four distinct types of goals, each of which have their own unique differences and importance.

Have you ever considered setting goals in your life? By setting clear and achievable objectives, we are more likely to achieve the results that we desire. But not all goals are created equal. There are four distinct types of goals – outcome goals, process goals, character goals, and learning goals – each of which have their own unique differences and importance.

amplify planner goal setting pages

🎯 Outcome Goals
are those that focus on an end result such as getting a promotion or losing 10 pounds. Outcome Goals require us to set a plan of action in order to achieve these objectives within a specific time frame. Having a timeline for completing our Outcome Goals helps keep us motivated and focused on reaching them.

Example: C
ompleting a 10K run by the end of summer.

📈 Process Goals focus on the steps or habits necessary for success like running three times per week or writing 500 words per day. Making small improvements over the course of time can lead to bigger successes in the long run. Reaching Process Goals requires discipline and consistency but is achievable with effort and dedication.

Example: Meditate
 every day prior to starting work.

👩🏻‍💼 Character Goals involve qualities like perseverance, confidence, courage, and creativity which need to be developed over time from within ourselves rather than from external sources like material possessions or people around us such as bosses or family members. Working on Character Goals helps build inner strength which can then be applied to other areas of life outside of work such as relationships and hobbies.

Example: S
peaking up more often during meetings.

🎓Learning Goals help us stay intellectually engaged through new experiences or acquiring knowledge in a specific area such as learning another language or understanding complex concepts in math and science. These kinds of activities evoke curiosity, thus keeping our minds active while also making meaningful contributions towards life-long learning endeavors.

Example: T
aking an online class on marketing research techniques


It’s important to recognize the value that comes from setting different types of goals for yourself – Outcome Goals give you something tangible to aim for, Process Goals focus on honing essential skills, Character Goals allow us to stretch ourselves beyond our comfort zone, while Learning Goals expand our knowledge base allowing us to continually grow! 

Want to take your goal setting to the next level? 

amplify planner habit building free download

Check out our Free Downloads page for free goal setting inserts and worksheets!

We also offer a Goal Setting Guide that will give you a fresh perspective and system for goal setting!


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